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How to Design an Article People Will Read?

I want you to take a step back and realize the structure that stands behind a good article — the design that gives value to your reader.

Oren Cohen
Oren Cohen
3 min read
It's important to us to support creators, so when using this photo please give photo credit to Keith Pitts at keithmelissa.com; Instagram @keithmpitts. The creator featured can be found on Twitter @ItsAustinSaylor
Photo by ConvertKit / Unsplash

Writing an article is an art form. You start with an idea, flesh it out, and send it out into the world. But so many people miss the mark on what makes a good article, well, good.

I’m assuming that if you‘re reading these words, you’re looking for a way to improve your writing. I got you. In this essay, I’m not going to bore you with technical details. I want you to take a step back and realize the structure that stands behind a good article — the design that gives value to your reader.

If you’re short on time, this is the structure I’m talking about:

  1. What’s the issue or idea you’re describing?
  2. What’s the context in which this issue or idea matters? Or rather, why your reader cares about this issue.
  3. How to solve the issue or relate to the idea?
  4. Bring it all together with a conclusion for your reader.
  5. Bonus: make sure your headline complements the content in your article.

Let’s go over each step more in-depth.

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